Google Ads
Connect with people searching for what you offer.
- Search intent and relevant keywords
- Ad copy aligned with the offer
- A clear destination and conversion goal
01 / Overview
A clear audience.A focused campaign.
Connect your offer with relevant searches and audiences, then measure the actions that matter to your business.
Meet search intent.
Show relevant ads to people searching for what you offer.
Build interest.
Introduce your offer through visual campaigns shaped around your audience.
Measure meaningful actions.
Track relevant enquiries, purchases, or other agreed campaign goals.
02 / Platforms
Two channels.Different strengths.
Google Ads and Meta Ads reach people at different moments: while they search, and while they browse.
Meta Ads
Introduce your offer through visual campaigns on Facebook and Instagram.
- Audience and creative planning
- Visual ads suited to the placement
- A clear message and next action
03 / Included
The work behindevery campaign.
The same included work for Google Ads and Meta Ads, shaped to the platform you choose.
- Platform-specific researchKeyword research for search campaigns. Audience and creative planning for Meta.
- Ad copy and creative
- Campaign setup and management
- Website integration within scopeAd integration and on-page SEO for your website
- Monthly reporting
04 / Packages
Our PPC Marketing Packages
Choose the platform that fits your goals. Each package includes ad creation, research, website integration and on-page SEO within scope, and monthly reports.
Google Ads
Reach people actively searching for the products or services you offer.
25% of Ad Spend
Management fee
- Ad copy and creative
- Keyword research
- Campaign setup and monthly reporting
Meta Ads
Introduce your offer through visual campaigns on Facebook and Instagram.
25% of Ad Spend
Management fee
- Ad copy and creative
- Audience and creative planning
- Campaign setup and monthly reporting
Advertising spend is separate from the management fee.
97 Milk
A feed ad for 97 Milk comparing whole milk with a multivitamin.
Mt Nebo Enterprises
Ad image from a Mt Nebo Enterprises campaign for custom decks and outdoor kitchens.
97 Milk
A feed ad for 97 Milk on chocolate milk for recovery after exercise.
06 / Process
From campaign briefto informed decisions.
A clear process for planning, preparing, measuring, and reviewing your campaigns.
Start with intent and audience.
We define your goals and research relevant searches or audiences to shape the campaign direction.
- Campaign goals and offer
- Keyword or audience research
Build an ad worth responding to.
We develop the copy and creative around your offer, adapting the message to the selected platform.
- Search-ad copy or social creative
- Clear calls to action
Connect the click to the next step.
We connect the campaign to its destination and configure agreed measurement so meaningful actions can be reviewed.
- Landing-page and destination checks
- Conversion measurement within scope
Review performance. Guide the next move.
We review campaign performance and explain the findings and recommendations in your report.
- Performance against campaign goals
- Findings and recommended adjustments
Step 01 of 04
07 / FAQs
Questions aboutPPC marketing.
Answers about platforms, ad spend, measurement, and where your ads lead.